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Success Stories - Supplying article master data Contorion

SUPPLYING ARTICLE MASTER DATA

THE CHALLENGE

One of the biggest challenges in managing article master data is that  some suppliers provide incomplete, inconsistent or poorly structured information. This often results in increased manual effort for data validation and correction, while also making automated processing within internal systems and interfaces significantly more difficult. In particular, fluctuating data quality and a lack of consistency slow down product data maintenance and negatively impact approval and ordering processes.

In addition, technical specifications, classifications, or suitable image and video material are sometimes missing, making it more difficult to present products professionally within e-commerce environments. Outdated information and insufficient levels of detail also have a negative effect on efficient purchasing, sales and online shop processes. 


GREATER
EFFICIENCY
CUSTOMER
SATISFACTION

THE SOLUTION

RIEGLER provides Contorion with a high-quality and reliable article master data solution distinguished by its completeness, structure and exceptional data quality. The data supplied is consistently organised, enabling seamless processing within automated workflows and straightforward integration into existing systems, including the online shop contorion.de.

Alongside standard product information, RIEGLER also provides detailed technical specifications, classifications, as well as image and text content. This supports not only efficient article data management, but also marketing and promotional activities. 

Thanks to the high quality and up-to-date nature of the master data, products can be integrated into systems more quickly, sources of error can be minimised, and internal approval and procurement processes can be managed far more efficiently. At the same time, customer communication and product presentation benefit from clear, reliable and informative content. 

Compared with other suppliers, RIEGLER particularly stands out through the consistency, reliability and depth of its data. In doing so, RIEGLER provides an essential foundation for efficient, scalable and professional e-commerce processes.

Riegler and Contorion have enjoyed a long- standing and successful partnership built on a truly collaborative approach. This close cooperation has played a significant role in continuously driving our shared growth over recent years. In particular, the strong relationship of trust between our companies forms the foundation of this sustainable and successful partnership.
Dominique Carl Schubert
Category Management, Contorion GmbH

Benefits of clean article master data 

Overall, the experience shows that high-quality and complete article master data is a key prerequisite for scalable, efficient and highly automated processes within e-commerce.

 


“We help medium-sized businesses in the trades and industrial sectors save time and resources.” That is the mission of Contorion GmbH. Thanks to its clearly structured online shop, customers can quickly and easily find the right products and complete purchases in a fast, straightforward and convenient way.

As a digital specialist distributor, Contorion offers one of the largest online ranges of professional tools, workshop equipment  and consumables.

High purchasing volumes enable competitive pricing, supported by the company’s own STIER brand, which combines high quality with excellent value for money. 

The experienced Contorion team is  available via email and telephone to support customers with questions regarding the purchasing platform, identify savings potential within procurement processes, advise on tailored solutions, and assist with project handling and implementation.

www.contorion.de


Are you interested in a similar solution for your company? Contact us without obligation.

GET IN TOUCH

Thomas Högner
Key Account Manager
thomas.hoegner(at)riegler.de
Phone: 0151 14654119


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